On-site bookkeeping provides an essential service to their clients and they do it at their client’s location (they also offer off-site services). They wanted to provide simple emphasis on their unique value proposition—on-site services—while remaining all text based and starting form their favourite colour: cranberry.
We did a little work on a number of options and we all settled on this final product unanimously. The funny thing? It was an idea that appeared out of nowhere, was executed quickly, and that we all just felt was a good fit. Happy team, happy client, cute logo.