Digital Marketing Specialist (Paid Digital + Email)

Our team is growing, and we’re hiring a Digital Marketing Specialist (Paid Digital + Email) who will be responsible for handling various digital advertising, email marketing, and general digital marketing tasks for various clients in diverse industries/sectors.

Boom12 Communications is an equal opportunity employer. We encourage individuals from marginalized communities, those with informal education, and those with limited experience to self-identify. We acknowledge that some applicants may not have had access to opportunities to build experience and access formal training. We also acknowledge that lived experience can be as valuable as formal training.

The ideal candidate will have some experience using email marketing and paid digital advertising platforms. This need only be a basic understanding, training and development opportunities will be provided. Applicants should have a love for problem solving, digital automation, and data analysis.

Self-taught individuals and recent graduates are welcome to apply.

Responsibilities:

  • A commitment to punctuality, reliability, and good communication
  • Demonstrated ability to meet deadlines and exceed expectations
  • Keen attention to detail and love of good grammar/syntax 😉
  • Adaptable and able to keep up in a dynamic, fast-paced environment
  • A love of good digital marketing strategies and creative solutions
  • Provide exceptional service by proactively offering solutions, asking questions, and engaging with challenges

Duties:

  • Develop and implement email automations to increase email marketing engagement rates
  • Produce engaging and relevant creative for paid digital campaigns
  • Monitor and analyze key data points to gauge campaign effectiveness
  • Conduct thorough keyword research to guide content development
  • Plan, execute, and manage advertising campaigns across multiple channels
  • Develop and implement integration strategies to maximize campaign effectiveness
  • Analyze competitors’ digital marketing campaigns to identify opportunities
  • Keep up with the latest digital marketing trends and best practices

Essential Skills and Qualifications:

  • Post-secondary education in marketing, communications, business, or design or equivalent life/work experience.
  • Experience in email marketing and paid digital advertising (ability to demonstrate a basic understanding of the concepts and how to work with them)
  • Excellent written and verbal communication skills
  • Superior organization skills for detailed, timely, and accurate project coordination
  • Familiarity with industry-standard digital marketing tools and applications
  • Good problem-solving skills and ability to work under pressure

As a member of the team, you can expect:

  • Starting wage of $16.50/hour, renewing at $18.50/hour after three months
  • A workplace that supports you and helps you be your best
  • Flexible work conditions with required in-office attendance in the north end of Halifax
  • Potential for full-time, permanent employment after the initial three-month contract
  • The three-month contract counts as a probationary period if the position is renewed.
  • In your first year you can expect up to 13 paid holidays/observances, 2 weeks paid vacation, paid personal days, and bonus paid vacation in late December.

To apply:

  • Submit your application by email to hello@boom12.ca
    • Subject line: Digital Marketing Specialist (Paid Digital + Email)
    • Attach both a cover letter and a resume (PDF format, together in one file or as two files)
    • The body of the email can be blank.
  • Only those selected for an interview will be contacted.
  • Please do not contact anyone at Boom12 about this position.
  • All of these instructions must be followed to be considered.

Job Type: Entry-level, 3-month contract with potential for full-time

Work Location: Lady Hammond Road, Halifax, Nova Scotia.

Hourly Wage: $16.50/hour (renewing at $18.50/hour as a full-time position)

Boom12 Job Opportunities

Boom12 Communications is an equal opportunity employer. We encourage individuals from marginalized communities to self-identify. We acknowledge that some applicants may not have had access to opportunities to build experience and access formal training. We also acknowledge that lived experience can be as valuable as formal training.