Our tracking link builder helps you keep track of your marketing activities to help you determine what is working and what is not.
Let’s say you’re spending a few hours a week on social media posts and a couple of hours a month on your email newsletter. If you use tracking links on your social posts (Instagram stories, Facebook posts, etc) you can check Google Analytics to learn how much website traffic those posts are generating. If you do the same with your email newsletter, you’ll then be able to compare the two efforts to see which one is performing best.
What if you tried this out and discovered email was much more effective but you were spending more of your limited resources on social media?
Our tracking link builder is a marketing power up
Check out our post Track Your Links: A Google Analytics power-up to learn more on why you should be using tracking links and to get an in-depth sense of the power up that link tracking really is.