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Digital Marketing

You Can’t Algorithm Your Way to Authenticity

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Creator’s Take the Wheel: Instagram Features in 2026

The Problem with Vanity Metrics

The Problem with Vanity Metrics

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Is Social Media Worth It For Small Business?

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Advertising is like a Road Trip

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Five Smart Sources: Email Design Inspiration

AI Search

AI Search Is Rewriting the Rules: Are You Ready?

Canadian Advertising Options

Great Canadian Advertising Options: CBC’s Premium Display

The 2025 Instagram Post Sizes You Need to Know

The 2025 Instagram Post Sizes You Need to Know

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Summer Success: Advertising Targeting for Tourism

Small Business Email Marketing

3 Powerful Small Business Email Marketing Tactics

Political Advertising in Canada

Federal election 2025: Political advertising in Canada

Better data, better results: Free tracking link builder

Five tips to supercharge your 2025 small business marketing

Digital Marketing Services in Halifax for small business. We build strategic campaigns leveraging SEO, Social Media, Ads, & Email to drive real, measurable growth.

How to set a digital ad budget

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Cookie consent banners for small businesses

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There’s a new CTV in town (Connected TV ads, anyone?)

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Evergreen content: Five things you can post on repeat

Google Analytics for Small Business

Google Analytics for small business best practices

Email list segmentation

Email list segmentation: Maximum engagement, fewer unsubscribes

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Five game-changing Instagram features you should use

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Five super-useful, free digital marketing resources

CPM

Digital ads performance: CPM know-how for the win

You can track your links in Google

Track your links: A Google Analtyics power up

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Boom 12 Logo, colour option.

Almost every day since 1857, a boom echoes, at 12pm, through Halifax’s downtown. Boom, 12. Boutique digital born from a love of Halifax and her grit.

1003 – 6074 Lady Hammond Road
Halifax, Nova Scotia B3K 2R6

902.402.2962
hello@boom12.ca

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