ScottGillard

Facebook Link Preview Changes: Don’t Sweat It, Get Ahead of It

ScottGillard | Posted on July 19, 2017 |

Facebook is good at letting us all know when a change in coming. So all the talk about recent changes to their API that eliminates the ability to edit link previews should not come as a surprise.

A pic is worth a thousand words.

ScottGillard | Posted on July 12, 2017 |

A good visual trumps language as a means to truly deliver your message.

BLAST! Basics: Create a Campaign

ScottGillard | Posted on June 20, 2017 |

This is the first in our YouTube How-to series. In this video we cover how to create an email campaign using Boom12’s BLAST! Email Marketing platform powered by Campaign Monitor. The next videos in the BLAST! Basics series are: How to Create a List How to Add Sections and Content

WordPress Basics: Add a Post

ScottGillard | Posted on June 8, 2017 |

This is the first in our YouTube How-to series. In this video we cover how to add a post using WordPress with Yoast SEO. The next videos in the WordPress Basics series are: How to Add an Event How to Create a Contact Form ) You can also check out our BLAST! Email Marketing How-to series.

Build Your List with Facebook

ScottGillard | Posted on May 10, 2017 |

Facebook’s new Lead generation advert type is rather impressive. It’s a relatively new type of advert that allows you to ask users for contact info or other data within the Facebook ad in their newsfeed. At Boom12, we believe it’s best to get your audience away from Facebook and other to improve the quality of engagement. […]

BLAST! Off with Email Marketing that Delivers

ScottGillard | Posted on September 13, 2016 |

List management, email automation, a drag and drop editor, and more all powered by Campaign Monitor one of the top email marketing platforms in the world. It’s not just another world-class platform, with BLAST! you get local support and guidance. You get the help you need when you need it as well as flexible payment […]

Stock up your rack!

ScottGillard | Posted on September 1, 2016 |

We’ve partnered with one of our printing suppliers to bring you an extra special deal on rack cards! Check out the details and place your order today. Full colour Double sided Premium, glossy card stock 24 hour turnaround* 500 Rack cards for $150. 1,000 for $240. *Design extra. Valid until December 31st. 24 […]

Thinking Green

ScottGillard | Posted on June 30, 2015 |

When choosing a communications partner, it’s important to know where they stand on sustainability. At Boom12 we take environmental stewardship seriously. Here’s what we guarantee for each and every client: Boom12 is committed to reducing our environmental foot print. Our goal is to become carbon neutral by June 1, 2018. In the meantime, we take […]

Are You a Green Avenger?

ScottGillard | Posted on March 20, 2015 |

This year the Charity Team with the biggest team at the Bluenose Marathon will be awarded $4,000. Halifax is fortunate enough to be home to one of Canada’s great environmental organizations, the Ecology Action Centre. Their team, the Green Avengers, will be participating again this year and they want you to get greened up and […]

The Hardest Site to Build is Your Own

ScottGillard | Posted on March 12, 2015 |

We’ve been around since 2013. In the early days, we spent a lot of time working out what we do and spreading the word. Our clients started lining up and we never really found the time to build a website that really showed off our work. There have been three iterations of boom12.ca each with […]